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Patrick McRoberts
Patrick McRoberts, who rejoined Gogerty Stark Marriott in 2003, was
one of the firm's earliest employees, having first come to the company
in 1984 and leaving to start his own public affairs consulting firm in
1996. He later worked for APCO Worldwide, becoming a vice president
in the firm's Seattle office. He currently provides project management
and strategic writing services for The Boeing Company, Swedish Medical
Center and the Cowlitz Indian Tribe, among other clients.
McRoberts has experience in coalition building, litigation communications,
earned media and public opinion research, serving as director of research
for Gogerty Stark Marriott in the 1980s and 1990s and continuing to
direct public opinion research for his own firm and APCO. Working with
design experts, he has managed the creative process for a diverse range
of communications materials, including direct mail and advertising. He
has written speeches, op-eds and presentations for various corporate
CEOs, executives and elected officials.
McRoberts was project manager for Weyerhaeuser Company during
critical labor negotiations and the refocusing of its corporate
communications around recycling and conservation. He has worked for such
diverse corporate clients as Ford Motor Company, the Walt Disney
Company and Microsoft. He has also provided communications services
to political campaigns, such as the successful effort to build the Seattle
Seahawks stadium, and major associations, such as the Partnership for
Learning and the Washington Education Association.
McRoberts has a master's degree in journalism from the University of
Iowa and a master of fine arts degree in fiction writing from the
distinguished Iowa Writers Workshop.
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